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  • Microsite home page depicting Carnival of Venice masquerade themed masks and event logo
    Brightly colored masks, elegant typography and graphic design, interactive website animation, and a period sound track blended to give users an authentic taste of the event branding experience on the microsite
  • Microsite content page depicting Carnival of Venice masquerade themed masks and event logo
    Brightly colored masks, elegant typography and graphic design, interactive website animation, and a period sound track blended to give users an authentic taste of the event branding experience on the microsite
  • Print invitation and postcard graphic design depicting Carnival of Venice masquerade themed masks and event logo
    Brightly colored masks, elegant typography and graphic design blended to give users an authentic taste of the event branding experience through the marketing collateral materials

WBEC-West Excellence Awards Gala Event Marketing

Graphic Design | Marketing Campaigns | Visual Branding | Website Design

WBEC-West, which cultivates sustainable relationships between certified women business enterprises and Corporate America through certification, education, and targeted networking, hosts an annual event for members and corporate suppliers. For the annual gala event, Burick Communication Design created a Carnival of Venice masquerade theme and logo, “Unmask the Opportunity,” that was worked into every aspect of the event branding and microsite.

Brightly colored masks, elegant typography and graphics, interactive website animation, and a period sound track blended to give users an authentic taste of the event experience on the microsite. Additional event marketing materials, such as a poster-sized invitation sent in a 1.5″ mailing tube, email campaign design, a 24-page event program, a direct-mail postcard and other components supporting the theme increased event participation and drove attendance.

Services Provided

> Project management

> Creative direction

> Conceptual design

> Copywriting

> Logo design

> Graphic design

> Print collateral materials design and production

> Digital presentation materials

> Visual branding

> Website design (microsite)

> User experience (UX) design

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